The Automotive Industry: A Strategy Guidebook for Winners

Nikkan Jidosha Shimbun

Edited by the Automotive Strategy Team

The market environment and competitive situation surrounding the automobile industry are changing dramatically. Technology affecting the entire concept of the car is coming into practical use and the business model of the automobile industry is facing major transformation with the commercialization of fuel cell cars and the full-fledged start of second-generation telematics, for example. The core competencies of the past are no guarantee of future superiority. Indeed, only those who develop new core competencies in renewed business models that are valid in the 21st Century will be the true winners. Our specialized staff, who have conducted countless consulting projects for the automobile industry and regularly conduct global studies, navigate strategies for participants in the automobile industry, from parts manufacturers to dealers.